FILL EVERY INTAKE, NOT JUST THE BIG ONE
- One campaign per program, per intake
- Video with real students that earns parents' trust
- Reports on cost per enrolment, not clicks
GET YOUR FREE FIRST-LOOK PLAN
Coala Studio filled our fall intake six weeks early. Every inquiry was tracked, so we knew exactly what each enrolment cost us.
ONE TEAM FOR THE WHOLE ENROLMENT JOURNEY.
No juggling a media buyer, a videographer, a web developer and a CRM consultant. We run it end to end, so every piece talks to the next.
Enrolment ads
Program-by-program campaigns on Meta, Google and TikTok, aimed at students and the parents who sign the forms.
- One campaign per program and intake
- Audiences for students and parents
- Budget tied to intake deadlines
Program landing pages
A page for every program and intake, from nursing to exam prep, built to book the call or the campus visit.
- Tour and call booking built in
- Fast, mobile-first layouts
- Conversion tracking on every page
Video & content
Monthly on-campus shoots with your students, faculty and staff. One shoot day becomes a month of reels, ads and posts.
- Student and parent testimonials
- Reels, ads and social cut-downs
- One shoot day, a month of content
ADMISSIONS CRM & AUTOMATION
Every inquiry captured, answered in minutes and routed to admissions. No spreadsheets, no leads left in an inbox.
- Instant text and email follow-up
- Leads routed to the right advisor
- Tour and application reminders
WEBSITES & REBRANDS
From logo to launch, designed around one goal: getting the right family to talk to admissions.
- Brand identity and guidelines
- Clear paths to inquire and apply
- Built to load fast and rank well
REPORTING THAT MEANS SOMETHING
We report on inquiries, calls booked and enrolments, not likes. You'll always know what your budget bought.
- Cost per inquiry, tour and enrolment
- One dashboard, plain language
- Monthly review with your team
Results we're proud of
Real schools, real campaigns, real enrolments.
Barclay
SELC
Learnwell
ACON Academy
The ads behind the results
This is what parents and students actually saw in their feeds. Real campaigns, real clients, real enrolments.
Your first 90 days.
Fast enough to catch your next intake. Structured enough that nothing gets skipped.
Enrolment audit
Shoot & build
Launch
Keep what works
What our clients say
Professional, fast and honest about what was working. Our applications went up within two months and the monthly reports were easy to follow.
The video ads brought us students we could never reach before. Communication was great and results showed up quickly.
Before you book
The honest answers, before you book. If yours isn't here, ask it on the call.
How early should we start before an intake?
Ideally three to four months out. That gives the creative time to learn and leaves room to fix what isn’t working. Learnwell went from launch to 212 enrolments in 60 days, but we’d rather you have room to spare than be racing a deadline. Already close to an intake? Book the audit and we’ll tell you honestly what is still possible.
What does it cost, and is there a minimum ad budget?
Two costs: your ad spend, paid directly to Meta, Google and TikTok, and our management fee. Add your starting fee and recommended minimum ad budget here. The audit call ends with a number you can take to your board. No guessing.
Are we locked into a long contract?
Confirm your terms, e.g. 3-month starting term, then month to month. You’ll see the terms before you sign anything, and your first 90 days are mapped out so you can judge us on results early.
How do we know it's actually working?
We report on cost per inquiry, tour, application and enrolment, not likes or impressions. Every inquiry is tracked from the ad that brought it in to the seat it filled. For ACON Academy that meant knowing exactly what each of the 96 tours booked cost.
How fast will we see results?
Inquiries usually start within the first two weeks of launch. Enrolments depend on your intake cycle and how fast admissions follows up, which is why the CRM and instant follow-up are part of the build. Our fastest case, Learnwell, filled a full intake in 60 days.
We tried ads before and they didn't work. What's different?
Usually the ads weren’t the problem. Common culprits: a generic landing page, slow follow-up, or no tracking past the click. We audit all three before spending a dollar, then build one campaign per program and intake instead of one broad campaign for the whole school.
Do you work with international and local students?
Yes. SELC wanted both, so we ran separate audiences, languages and creative for each. For schools recruiting abroad, we build campaigns by market so the message, the channel and the cost per lead make sense for each country.
We already have a marketing person or an agency. Can you work alongside them?
Yes. We often plug into an in-house team and take on ads, landing pages and reporting while they keep brand and communications. We’ll also tell you in the audit if something already working should stay as it is.
What do you need from us, and how much time will it take?
Access to your ad accounts, a few hours of campus or student footage (we handle the shoot), and quick approvals. Plan on about one hour a week from admissions, mostly for the monthly review and approving creative.
Do you do the filming? What about student privacy?
We run the on-campus shoots, planned around your class schedule. Anyone who appears on camera, and the parent or guardian for under-18s, signs a release first, and you approve every cut before it goes live. Confirm consent process wording.
Do you only work with private schools?
No. We work with private schools, learning institutes, language schools and colleges, and tailor each campaign to the type of institution. A K-12 parent decision and an international student decision are very different journeys.
Is our school too small for this?
Not if you have seats to fill. Learnwell had empty seats in two programs and relied on word of mouth, and that’s where we started. We size the plan to your budget and intake targets.
Let's map your next intake
Send a few details and we'll come back with a first look plan: the creative angles, the campaign structure and the enrolment windows we'd build against.
info@coalastudio.ca
(236) 333–1693
10318 Whalley Blvd #1, Metro Vancouver, BC